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How to Find a REALTOR® in Paso Robles

06/29/23  |  Hertha Wolff-Arend

Whether buying or selling a home, working with a local real estate agent is one of your best choices.

Finding a reputable REALTOR® is crucial when buying or selling a home in Paso Robles. They possess in-depth knowledge of the local market dynamics, trends, and pricing, allowing them to provide insights so you can make informed decisions. With access to comprehensive databases, multiple listing services (MLS), and exclusive networks, they can provide accurate information about available properties, including those listed online. They also possess marketing and negotiation skills, legal understanding, time-saving capabilities, and professional networks, making them essential real estate partners.

If you are searching for an agent to help navigate the Paso Robles real estate market, here is what you need to know to find the best agent to fit your needs.

The basics


Before beginning to find a real estate agent, familiarize yourself with the basics of the real estate industry. Understanding key concepts and terminology will equip you with the knowledge to make informed decisions when buying or selling a home. Educate yourself on market conditions, pricing strategies, financing options, contract terms, and legal considerations. Establishing a foundation of knowledge better prepares you to assess the expertise and qualifications of potential real estate agents. It also lets you communicate effectively and ask pertinent questions when interviewing agents.


Real estate agent vs. broker

Real estate agents and brokers are licensed professionals who help people buy and sell real estate. However, there are significant differences in independence, responsibilities, and compensation structure.

Real estate agents work under the supervision of a broker or agency, while estate brokers have additional certifications so they can work independently. They have the authority to operate a real estate brokerage firm and can work individually or employ other licensed agents under their supervision. Both agents and brokers earn commissions, but brokers receive personal commissions, and a portion of the commissions are generated by the agents working under them.


REALTOR® vs. real estate agent

Within real estate, there are also different types of agents. A REALTOR® and a real estate agent are licensed individuals operating within the guidelines and regulations set by national and state laws. If an agent is a REALTOR®, though, this signifies an additional commitment to a higher standard of professionalism and ethical conduct.

The main difference between REALTOR® and real estate agents lies in their affiliation with the National Association of Realtors. REALTORS® are licensed agents who have chosen to join the association and abide by its standards and code of ethics. This commitment ensures higher levels of professionalism, ethical conduct, and access to valuable resources, benefiting both REALTORS® and their clients.


Buyer’s agent vs. listing agents

Whether you are buying or selling a home impacts the kind of agent you are seeking. A buyer's agent represents the buyer's interests throughout the home-buying process. Their primary objective is to assist buyers in finding suitable properties, guiding them through the selection process, making competitive offers, and negotiating with sellers. A listing, or seller's, agent assists homeowners in selling their properties. The listing agent's responsibility is to help sellers price, list, and market their homes effectively.

The significant difference between buyers and listing agents lies in the clients they represent and the tasks they undertake during a real estate transaction. Both types of agents play crucial roles in the real estate process, ensuring their respective clients' interests are represented and guiding them through a successful transaction.

How to find a REALTOR®


To find potential real estate agents, start with referrals from friends and colleagues, and visit the agents' websites and online profiles to gather information about their specialties, experience, and client reviews. Select a minimum of three agents for interviews. If you need help figuring out what to ask, here are a few questions for conducting agent interviews.


What is their experience?

Experience can significantly impact the success and smoothness of your real estate transaction. Evaluating an agent's expertise involves assessing how long they have worked with clients and examining their training and recognition within the industry. Their years of experience, training, and track record help you select an agent with the knowledge, skills, and expertise to guide you through a successful real estate transaction.


Do they have assistants who will help me?

Real estate agents sometimes employ assistants as part of their team to provide support and enhance efficiency. When working with an agent, it is essential to understand how the agent-assistant dynamic operates and determine your direct access level to the agent. Agents often have assistants as part of their team to handle administrative tasks and support the smooth functioning of their business. While assistants play a valuable role, ensuring you have direct access to the agent when necessary is essential throughout the real estate experience.


How much commission do they expect?

Real estate agents typically expect to receive a commission for their services. Typically, the seller pays the commission, which is split between the listing and the buyer's agent. The standard range for a real estate commission is around 5% to 6% of the sales price, although this varies based on local market conditions and individual negotiations. There may be opportunities for negotiation, both for sellers to secure a lower commission rate and for buyers to receive a rebate. While not all agents may be open to negotiating the commission, it is worth exploring to see if adjustments can be made to accommodate your needs.


Do they have good reviews from past clients?

When choosing a real estate agent, request references from past clients to gain valuable insights into the agent's track record and client satisfaction. Speaking with clients who have worked with the agent within the past year allows you to gather information about their overall satisfaction with the agent's services.

Ask about their experience, whether their expectations were met, and if they would recommend the agent. Inquiring about which aspects of the transaction went smoothly and learning how the agent dealt with challenges during the process provides important insights into their problem-solving skills and adaptability.

Additionally, discussing the agent's communication style and responsiveness with past clients helps evaluate their effectiveness in informing clients and addressing inquiries promptly. Comparing the experiences of past clients with your requirements enables you to make an informed decision about whether the agent is a good fit for your specific needs.

Working with a Paso Robles REALTOR®


Are you looking to buy or sell a country home or equestrian property in San Luis Obispo County? Then connect with Hertha Wolff-Arend, specializing in Country Homes and Equestrian Properties. Her unique understanding of the practical aspects of running a country property fuels her passion for finding the perfect home.

Contact Hertha Wolff-Arend today to work with a REALTOR® who can help find your dream property in San Luis Obispo County.

*Header photo courtesy of Shutterstock